In business valuation analysis, an Insurance License is one of the intangible assets possessed by a firm licensed to operate an insurance business. An Insurance License is legal permission granted to a financial institution to carry on an insurance business. Under the laws of most jurisdictions, a business is not permitted to carry “insurance” in their name, unless legally permitted to do so with an appropriate license. An insurance license allows the insurance firm to offer financial products and services, have a physical presence, with widespread branches and depending on the scope of the license, have a local, regional, national and international scope of operations. An insurance license is categorised as contract intangible assets as it grants protective and legal rights to the insurance firm to conduct business in a legally regulated setting. The rights granted to the licensed institution for fulfilling the legal requirements to operate the insurance business represent intangible value to the holder. Business valuators estimate the fair market value of insurance license by applying techniques under the market, asset and income valuation methods. An insurance license qualifies as an intangible asset because it is recognisable and associated economic benefits can be accurately measured.